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meeting format & times
SCA meets on the third Friday of each month, except for July, August and December. Coffee, Tea service and a light breakfast provided! SCA offers 1.5 continuing education credits for the presentations.

MEETING FORMAT
9:00 AM   Registration
9:15 AM   Introductions by attendants
9:50 AM   Networking
10:00 AM   SCA Business
10:15 AM   Speaker Presentation
11:45 AM   Networking
12:15 PM   Board Meeting (all members welcome to attend!)

MEETING FEES
"Payment is accepted via check or cash at the meetings. Members may pay in advance on this page. Non-members, retired professionals, and students, may pay at the event".

$20.00   MEMBER
$30.00   NON-MEMBER
$15.00   RETIRED/STUDENT

JUNE ETHICS MEETING
Our June meeting is a longer training on ethics for a total of 3 credits
The Speaker Presentation is from 10:15 AM - 1:15 PM
And the meeting fees are
$40.00   MEMBER
$60.00   NON-MEMBER
$30.00   RETIRED/STUDENT

MEETING LOCATION
Swedish Cultural Center
1920 Dexter Avenue North Seattle, WA 98109-2718



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SCA June Ethics 2017 Meeting


Ernesto Segismundo Jr. M.S. LMFT MFC

Legal & Ethical Standards of Marketing & Advertising.

Friday, June 16th, 2017


Therapists in private practice can no longer ignore the effectiveness of marketing through video and social media.  In order, to have a successful marketing plan in this generation, therapists must learn how to utilize social media and video marketing. This workshop will help mental health professionals gain knowledge and skills pertaining to new technology and social media platforms such as YouTube, Facebook and LinkedIn.  And most importantly, this workshop will focus on legal and ethical ACA and AAMFT guidelines and other (mental health organizations) when marketing through social media as a mental health professional.


Seminar/Course outline: 

I. Legal and ethical standards of marketing and advertising.  

a. Exploration of ACA and AAMFT adverting standards.      

b. Acceptable titles for pre-licensed and licensed marriage and family therapists.

c. Scope of practice and content in Blogs and Video-blogs.

II.  Therapist view of marketing.

a. Philosophical view of marketing by mental health therapist.

b. Therapist personality and types of marketing.

III. Create an effective Facebook and YouTube marketing campaign showcasing the clinician’s mental health practice to gain clients and mental health awareness.

IV. Develop videos and social media campaigns to further the cause of mental health and related topics.  


Ernesto received his undergraduate degree in psychology from Biola University and received his Masters of Science degree in Clinical Psychology from Vanguard University.  Along with Ernesto’s counseling experience, he has conducted various classes and seminars concerning relationships and mental health related topics such as parenting, substance abuse, maintaining healthy marriages, private practice social media and video marketing and managed care practices.  Ernesto is currently an adjunct professor at Hope International University and has a private practice with offices located in Huntington Beach and Fullerton California.  Ernesto also supervises three pre-licensed therapist in his private practice (California Altura Vista). Ernesto created FYLMIT.com to help mental health professionals develop a web-based presence through video and social media marketing.  Ernesto has dedicated much of his professional career helping mental health therapist learn how to market their practice through providing workshops and seminars.  


Ernesto also creates promotional videos for therapist in private practice.  To learn more about how to have a promotional video done by Ernesto please visit his website: www.FYLMIT.com